Jasmina Lira, a farmworker raising three children on her own, changed the course of her family’s life when she secured a job at Finca Santa Marta, a Rainforest Alliance Certified™ banana farm in Limón, on Costa Rica’s Caribbean coast. Lira represents the new face of the sustainable banana labor force. She is at the forefront of a revolution in a $5 billion global industry once synonymous with worker abuse, rampant deforestation and the ruin of streams, rivers and coral reefs. In the 1990s, the Rainforest Alliance began working to transform the destructive industry by establishing the first standard for responsible banana production. Today, more than 15 percent of all the bananas traded internationally come from Rainforest Alliance Certified™ farms or plantations, which conserve wildlife and waterways, reduce agrochemical use and protect the rights of workers and their families.

Rainforest Alliance